The NAMM Fly-In: It’s all about the T-shirt
On my tenth anniversary of attending the NAMM Fly-In, I thought it was the perfect opportunity to reflect on the experience and the importance of this yearly NAMM…
MMR Industry Company Profile
AVA
Source evidence: NAMM 2020 Exhibitor List booth(s) 4306-R
AVA news timeline
4,562 published MMR stories reference this company or its work.
KPIs: The Secret Sauce to More Profit Value
Peter Drucker, a leader in the development of management education, promoted business value as the primary goal of a firm.
You Can Charter a Bus, but Can You Charter an Orchestra?
I thought I could take a look at how music education is faring in schools without having to reference politics. I tried, but I couldn’t do it.
Leeds Guitar Show Takes Shape
The Leeds/Bradford Guitar Show returns to Pudsey Civic Hall on Sunday 2nd September 2018.
72nd Annual Tony Awards Enlists Shure Wireless Systems
At the 72nd Annual Tony Awards, show lead Simon Welch and RF coordinator Vinny Siniscal of Firehouse Productions again selected Shure wireless systems for the event.
New Admira classical guitars on the way
Spanish classical guitar brand Admira Guitars has released three new additions to its Handcrafted range in the UK.
Rotosound Launches Biggest Ever Catalogue
With its distribution business growing rapidly, Rotosound has produced its biggest-ever product catalogue, weighing-in at a hefty 250 pages.
Taylor Expands Use of V-Class Bracing Tech
Taylor Guitars has expanded that its new V-Class bracing across all series made at the company’s El Cajon factory with the release of new 300 Series and 400 Series Grand Auditorium…
Shergold Launches New Limited Edition
Shergold Guitars has released the 2018 Limited Edition SM03SD Masquerader with Black Sparkle finish.
John Packer Musical Instruments’ Rob Hanson: ‘Making the Choice that Much Easier for Music Retailers’
Born out of a retail and repair shop founded by John Packer in England in 1974, John Packer Ltd. is now a worldwide-force in the design and manufacture…
NAMM's Museum of Making Music to Welcome The Grascals and Flatt Lonesome for A Bluegrass Benefit
On Saturday, August 25, NAMM's Museum of Making Music (MoMM) will host MoMM's Bluegrass Benefit Concert at the Irwin M. Jacobs Qualcomm Hall.
Yamaha DZR/DXS-XLF Series Powered Loudspeakers and Subwoofers Win Best of Show Award at InfoComm 2018
Yamaha Corporation of America recently announced that the Yamaha DZR/DXS-XLF Series, the next generation of loudspeakers and subwoofers, earned a Best of Show Award from Future Pro Audio…
The Guitar Show Returns
Returning to Birmingham’s Bingley Hall on 23rd-24th February 2019, The Guitar Show has already booked almost 90 per cent of its exhibition space to some of the world’s favourite…
Barnes and Mullins Extends Pro-Audio Warranties
Barnes & Mullins, UK distributor of Peavey and Crest Audio products, has introduced an Extended Warranty offer on the Pro Audio ranges.
Pearl Announces North American Distribution Deal with KMI
Pearl Corporation together with Keith McMillen Instruments (KMI) announce a distribution partnership to grow the availability and awareness of KMI products while expanding KMI's reach into new markets.
Warwick Four-String Goes Low
Featuring abyssal BEAD tuning and an extra long scale (35”) Warwick's RockBass Corvette Taranis launches next month.
New P.Mauriat Launches from JHS
Woodwind and brass specialist P. Mauriat has unveiled its latest instrument release, with an improved version of the System-76 Soprano Saxophone.
CEON Cables by Cordial
Cordial's flexible CEON twin cable offers a 3 mm thick jacket, whose spiral shield effectively protects its high-grade copper core (OFC 99.99 %).
Dava's Power Grips
Dava Power Grips are thicker and stiffer than Dava's Grip Tip model, and have Dava's proprietary rubber grip and distinctive look but now provide extra bite and attack…
Casio's CT-X Series
Casio's CT-X3000 and flagship CT-X5000 are equipped with AiX (Acoustic & Intelligent multi-eXpression), and deliver sound quality far beyond that of any other portable keyboard.
Fishman Matrix Infinity VT and Matrix Infinity Mic Blend
The new Fishman Matrix Infinity VT and Matrix Infinity Mic Blend pickups feature updated electronics designed to offer players easily accessible performance voicing functions, as well as an…
New from D'Addario
Evans Drumheads' Hydraulic Red offerings now include a 14" coated snare batter, which will also be the first in the Evans portfolio to feature a clear version their patented…
Faxx Reeds
American Way Marketing has introduced a new line of Faxx synthetic double reeds.
New Gear From SKB Cases
SKB's popular Fly Rack series of cases has been updated with a new, improved design that is lighter in weight and more affordable than previous models.
New Titles from Hal Leonard
Hal Leonard has released updated editions of their bestselling FastTrack Starter Packs to connect with today's beginners of all ages.
New Releases from Alfred Music – Summer 2018
Careers Through Music, Building Employable Skills in Your Music Class from Alfred is a new innovative tool for music educators that highlights valuable skills developed in ensemble and music…
Mooer's New Micro Preamps
Mooer's two new Micro Preamps, the 014 Taxidea Taxus and the 015 Brown Sound, offer a small size and light weight that allows musicians to trade their heavy…
Cort's Sunset TC Electric Guitar
The new Sunset TC from Cort Guitars is a simple yet versatile instrument with an authentic vintage vibe that will appeal to roots-oriented players.
Extra-Medium XM Strings from Dean Markley
Dean Markley's new XM (extra-medium) set are the newest addition to their NickelSteel Bass Signature Series of bass guitar strings.
Peruvian Matador Series Ukulele Bags from Henry Heller
Henry Heller's new Peruvian Matador Series Ukulele Bags are available in five different designs and both Soprano and Concert/Tenor sizes.