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MMR Industry Record
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Zoom North America has named Micah Eberman as its new Vice President of Brand Engagement. Eberman, previously an agency strategist and creative director for the company, will lead Zoom’s marketing…
Last Thursday, August 7th, Guitar Center celebrated the grand opening of its newest retail location at 218 W. 44th Street in the heart of NYC’s Times Square.The new store (GC’s…
On Sunday, August 10th, MMR received the following from NAMM’s Dan Del Fiorentino:Pat Hiatt was among the leaders of band instrument repairmen in our industry who helped improve the training…
The Percussion Marketing Council (PMC) has announced the International Drum Month (IDM) “Drum Roadie for a Day” winner: Eric Austin, 23, of Springfield, Illinois. The 2014 IDM grand prize package…
Bethel Music Center is celebrating its 30th birthday this year. On August 16th, 2014, from 10:00am until 5:00pm, BMC will be holding a party at the store (273 Greenwood Ave in…
By the time you receive this issue of MMR, your store likely already has in place plans to attract student and parent customers as kids return to school in September.…
For a couple of decades now, one of the hottest spots for reed players to visit in New York City isn’t a nightclub, bar, studio, or even university. It’s Vandoren’s…
Back in April, a little-noticed decision by the Federal Trade Commission was released. It didn’t make the New York Times, but it does have significant implications for MI retailers who…
As with most fretted instruments, ukuleles sporting beautiful tone woods carry a distinct advantage in the market. Koa, Rosewood, Zebrawood, and Mahogany - the names and the rich grains that…
The Internet is on the verge of being dominated by video media – it leads off online news and sports articles, it’s shared on everyone’s Facebook feeds, and it’s searched by…
Daniel Pink begins his book, To Sell is Human, with the story of Norman Hall, the last remaining Fuller Brush salesman - on Earth. At age 75, Norman routinely transverses…
When Wi Digital first introduced their breakthrough product, the AudioLink, they ran into a peculiar problem – customers didn’t believe that the tiny units could actually work. The product, which…
In the old days, peering into the world of film and audio production could be an intimidating, exotic experience. There were big shoulder-strapped tape machines, strange-looking microphones, and audio techs…
MMR: One of the new products to make a big splash back at Winter NAMM was Fishman’s Fluence pickup. Can you talk about the origins of the project – what…
I am writing having just arrived back home from Nashville and the Summer NAMM Show. If you attended, I believe you will know what the headline above is about. Our…
It was announced on July 24th – and reported by MMR in this issue (see page 6) – that 16 guitar brands have filed for extensions in order to oppose…
For more than 10 years Breedlove has been providing a custom guitar to the Sisters Folk Festival to be raffled off to raise funds for the Americana Project. The Americana…
With nine finely-tuned presets emulating the legendary organs of the '60s and beyond, the B9 Organ Machine delivers definitive tonewheel and combo organ sounds. A nine-position switch allows the player…
The M|O LITE is made out of a synthetic material and offers the quick response and resonance of the standard line of M|O inverted ligatures at a lower price point.
This special all-PreSonus system combines a USB bus-powered interface for Mac, Windows, and iPad with Studio One(r) Artist DAW software (Mac and Windows), Capture(tm) Duo recording software (iPad), monitoring headphones,…
The Slash Guitar Anthology (HL00691114 / $24.99) presents 23 tunes by the Guns'n'Roses and Velvet Revolver superstar in notes and tab from throughout his career. Includes: “Anastasia,” “Beggars and Hangers…
The NYC pickups use a dual coil J-type pickup design with a double row of exposed Alnico pole pieces. The four-conductor cable allows for three wiring modes which provide a…
The JazzDeck™ "textbook in a box" is designed to help players of all levels build confidence and sharpen their chops as jazz soloists. Comprised of 54 high-grade playing cards color-coded…
The original KORG SDD-3000 rack-mount digital delay from 1982 has been meticulously reproduced and is now available as the SDD-3000 Pedal. The pedal features eight distinct delay types (SSD-3000, Analog,…
Kaces percussion line includes a broad selection of everyday "bread and butter" profit-building items such as marching drum stick quivers, snare drum porters, bell kit porters, snare and bell kit…
Taylor’s newest addition to the 100 Series is the 150e, a 12-string Dreadnought guitar. The 150e is Taylor's most affordable 12-string guitar to date. Crafted from a layered sapele back…
Roland has announced the worldwide release of the SH-101 PLUG-OUT Software Synthesizer for the SYSTEM-1. The new software synthesizer is a complete reproduction of the iconic SH-101, right down to…
For Chauvet DJ, “Freedom” means more than simply doing away with power cords and DMX cables. Now, users of the company’s popular battery-powered, Freedom Series wash fixtures can shed the…
Hal Leonard Corporation has been selling Propellerhead Software products to the MI trade in the US since 2011, and became an exclusive distributor last August. Because of this, the companies…
John Hornby Skewes and Co. Ltd. began distributing the full range of Graph Tech Guitar Labs products in the UK from 1st August 2014. Graph Tech Guitar Labs produce some of the industry's most innovative and reliable…
Sennheiser and Full Compass Systems have announced that they are co-sponsoring a special audio recording clinic on Thursday, September 11th at the Full Compass facility in Madison, Wisconsin. The event…
On the first anniversary of the S2 Series, PRS is adding three new models to the lineup: the S2 Mira Semi-Hollow, S2 Custom 22 Semi-Hollow, and the S2 Singlecut Semi-Hollow.…
The Zivix JamStik digital guitar connects wirelessly to Apple devices, introducing a number of industry firsts in this compact instrument. The JamStik’s first-to-market technology uses an infrared light sensing fretboard…
Roland has announced that the entire AIRA family has been updated with exciting and useful new features requested by users from around the globe. Easy to install and free for all…
TMP Pro Distributionis has announced a distribution agreement with Denon Professional and Marantz Professional to be their exclusive national distributor in the U.S. TMP Pro Distribution has built an expansive…
Audio specialist Sennheiser announced a broad updated to its artist relations site has arrived. The website [sennheiser.com/artists] is designed not only to be visually engaging for artists, music fans, and…
TC Electronic announces Ditto Looper Gold, a limited edition gold-colored run of the Ditto Looper. The original Ditto Looper became an instant hit due to its simple and intuitive use and…
Rickenbacker International Corp. proudly presents for auction a Model 360 Jetglo electric guitar signed by the original members of the band R.E.M. to benefit musician and uninsured heart attack victim…
