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MMR Industry Record

2021 Music Products Industry Archive

Search and browse MMR’s music products industry reporting timeline, connecting companies, people, products, NAMM coverage and market developments across the digital archive.

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Crossmen Productions Joins Roster of D'Addario and Evans Artists

D'Addario is proud to announce a new exclusive partnership with Crossmen Productions.

'68 Custom Amplifiers from Fender

Fender’s ‘68 Custom range has become an extremely popular amp series for guitarists who love classic Fender sounds.

Squier Contemporary Series

In response to a growing market abuzz with new players inspired in part by the 2020 Fender Play Through initiative, Fender is introducing several updates to the entry-level Squier® guitar…

Lectrosonics Introduces the DBSM Single Battery and DBSMB Dual Battery Bodypack Transmitters

Lectrosonics is pleased to introduce the two newest members of the digital wireless microphone system family, the DBSM single battery and DBSMD dual-battery bodypack transmitters.

Music & Arts Acquires Be Part of the Music

Music & Arts has announced the acquisition on March 17, 2021, of Be Part of the Music, a nationally renowned music education advocacy organization led by Scott Lang and Andrew Hrynyshyn.

Eventide’s New UltraTap Pedal

Joining Blackhole® and MicroPitch as the third member of the dot9 pedal family, Eventide Audio’s new UltraTap is a unique multi-tap delay pedal that delivers rhythmic delays, glitchy reverbs, huge…

TASCAM Introduces the TM-250U USB Condenser Microphone for Personal Podcasting

TASCAM is pleased to announce the TM-250U USB Condenser Microphone.

'MMR' Donates Archive to The NAMM Resource Center

To preserve the industry’s history and provide a deep body of research spanning nearly a century, the NAMM Resource Center is honored to receive the physical archives of Musical Merchandise Review (MMR)…

Tony Milliet Reflects Energy Of Judith Hill In Light With CHAUVET Professional

“Strong” is a word that comes up often in reviews of Judith Hill’s music.

ProMark Partners with Carter McLean to Launch Signature Stick

ProMark Drumsticks is proud to announce the launch of the Carter McLean Signature Stick, now available for purchase.

Roland F701 Digital Piano Wins Red Dot Award: Product Design 2021

Roland announced that the Roland F701 Digital Piano, the most compact of Roland’s upright pianos, has won a Red Dot Design Award: Product Design 2021 for its soft, inviting design…

Martin Audio Turns Atomic in Sydney

The Atomic Beer Project is a new microbrewery concept that debuted recently in the inner-Sydney suburb of Redfern.

New Compact JBL 4309 Studio Monitor Series Bookshelf Loudspeakers

JBL proves great things come in small sizes with the launch of its new JBL 4309 Studio Monitor compact bookshelf loudspeakers from HARMAN’s Luxury Audio Group.

Fender and Brixton Release 'Highway Man' Collection

Vic Firth Adds Two New Hoodies to its Recently Launched Apparel Line

The Avedis Zildjian Company, parent company of Vic Firth, is pleased to announce the introduction of two new hoodies to its exciting apparel line.

Stay Connected with Vic Firth Drumchain

The Avedis Zildjian Company, parent company of Vic Firth, is pleased to announce the launch of the Vic Firth Drumchain, an exciting new initiative to help bring musicians together in…

Fumasoli and CHAUVET Professional Touch Traditions At La Fiore de Sant’ Orso Broadcast

Last January 30th and 31st, the people here gathered, as they have every year since the start of the first millennial, to celebrate the life of their patron saint.

Minuendo Now Available on Soundbrenner.com


Minuendo, one of the leading manufacturers of adjustable earplugs, has announced that it will supply its Minuendo Lossless earplugs for sale on Soundbrenner, an established manufacturer and dealer of wearable…

Minuendo Launches Lossless Earplugs


Minuendo, one of the leading manufacturers of adjustable earplugs, has announced the launch of its Minuendo Lossless earplugs.

ADG to Distribute Hamstead Soundworks

Audio Distribution Group (ADG) has added another brand to its portfolio, with ADG distributing Hamstead Soundworks across mainland Europe.

Hal Leonard Promotes Mlynczak to Vice President, Music Education & Technology

Hal Leonard has announced that John Mlynczak has been promoted to Vice President of Music Education & Technology.

AB Sound Creates Grand Entrance at Euromillions Cup Finals With CHAUVET Professional

The Euromillions Cup Finals billed itself as “the biggest volleyball party of the year” in February 2020.

Gator Releases New Series of Traditional Wooden Piano & Keyboard Benches

Gator Co.'s stand, studio, and accessories line Gator Frameworks  just released a new line of traditional wooden Piano and Keyboard benches built for comfort and performance.

SSL Expands 500 Series Module Range with New Processing Favorites

Solid State Logic (SSL) introduce two new modular processors as part of revitalizing their renowned, and often emulated, SSL 500 Series module range.

Fender Custom Shop's Limited Edition Mike McCready 1960 Stratocaster

Fender Musical Instruments Corporation (FMIC) and the Fender Custom Shop have announced the Limited Edition Mike McCready 1960 Stratocaster® in the artist’s first-time collaboration with the iconic guitar brand.

XS Coated Strings from D'Addario

D’Addario has introduced XS, a true technological breakthrough in coated strings.

Save the Date: May 25 NAMM Virtual Advocacy Summit

Now more than ever, it is critical that we gather as advocates and reinforce the importance of music in federal education policy and relief efforts to a new Congress and…

Trade Regrets: Millie Detgen

On April 7, we received the following from NAMM's Dan Del Fiorentino: It is with a heavy heart that I report the passing of Millie Detgen.

PlayDrums.com Expands May’s International Drum Month Lessons with Master Drummers

Percussion Marketing Council (PMC) will celebrate International Drum Month, May 2021, with an expanded percussion education and national awareness consumer-focused promotion.

Casio to Release new Casiotone Digital Keyboards with Minimalist Design

Casio America, Inc. has announced the release of three new Casiotone models – the CT-S1, CT-S400 and LK-S450.

CHAUVET Professional Names Lariviere Channel Relationship Manager

CHAUVET Professional has further strengthened its relationship to the lighting designer with the appointment of well-known industry figure, Jean Lariviere, as the company’s Channel Relationship Manager for Concert & Touring/Broadcast.

ACMI Trusts Audinate’s Dante to Craft Immersive Soundscape

The world’s first feature film was made in Australia, so it’s no wonder one of the nation’s premier museums is dedicated to the art of the moving image.

Guitar Center and D’Addario Partner for COVID-Safe Earth Day Recycling / Re-String Event at Locations Nationwide

Guitar Center is partnering with D’Addario for a special event in celebration of Earth Day.

Multiple Hal Leonard Titles Win Paul Revere Awards for Graphic Excellence

Other entertainment industries celebrate its top performers with GRAMMY or Academy Awards, but the print music industry celebrates its best with the Paul Revere Awards.

Fender's Mustang Micro Amp

Fender Musical Instruments Corporation (FMIC) has launched the latest amp in the Mustang™ series, the Mustang™ Micro.

Muzie.Live Announces New Clips, Multicam Updates to Virtual Music Studio Lesson Software

Muzie.Live, a virtual music studio for online, hybrid and in-person lessons, has announced two new features: Clips and Multicam.

ChamSys MagicQ MQ80 Creates Smooth Path For Corey Easterbrook At PCCA Conference

When you begin working with a new client who’s never used an outside professional AV company before, you need three things: patience, understanding, and a fast, user-friendly console that will…

New Look for ProMark Drumsticks

Founded over 65 years ago, ProMark Drumsticks prides itself in its unique style and innovation. Beginning in April, ProMark is thrilled to announce a brand refresh and updated portfolio introducing…

Cort X700 Mutility

Cort Guitars amps up innovation with the new X700 Mutility, an electric guitar that pushes the limits of conventionality with its namesake “multi-utilitarian” design.

Excelcia Music Publishing Launches New 2021 String Orchestra Release

As some music educators and students are heading back to the classroom and others continue to study and perform remotely, Excelcia Music Publishing has published 30 new engaging and uplifting…