NAMM Coverage · Dec 4, 2019
‘The Book of Dreams:’ The Ad that Made Everyone Start Talking
I’m assuming that by now everyone in the music business has seen the Argos Ad: “The Book of Dreams.”
The institutional record of the music products industry
NAMM Show News, Products & Industry Coverage
Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
1879MMR founded
2,386+digital NAMM stories
2013–Nowsearchable online coverage
147 Yearsmusic trade publishing
Explore NAMM by Year
Product launches, show reporting, interviews and industry analysis.
Latest NAMM Coverage
2,386 stories
NAMM Coverage · Dec 4, 2019
It’s a Jungle Out There, and Amazon Owns it
Competition from online sales is arguably the single greatest challenge that MI retail (hell, all retail) has faced this century. Music stores have battled back, mainly by adding…
NAMM Coverage · Dec 3, 2019
The NAMM Foundation Announces Additional Events for the 2020 NAMM Show
At The 2020 NAMM Show, arts and nonprofit leaders, music educators and administrators, and college music students and faculty will have the opportunity and access to grow their…
NAMM Coverage · Dec 3, 2019
Rokbox Deploys Newly-Purchased Martin Audio WPM at Student Conference
Rokbox Entertainment recently purchased a Martin Audio Wavefront Precision Mini (WPM) system and SX118 subs for a variety of high school dance events, assemblies and conferences.
NAMM Coverage · Dec 3, 2019
Yamaha Entertainment Group Nominated for Eight Midsouth Regional Emmy Awards
Yamaha Entertainment Group of America (YEG) recently was nominated for eight Midsouth Regional Emmy Awards for its short film, “World Without Music.”
NAMM Coverage · Dec 3, 2019
Yamaha to Take the Grand Plaza Stage for Three Major Concert Events at 2020 NAMM Show
Yamaha will be presenting three major concert events on the NAMM Yamaha Grand Plaza Stage at the 2020 NAMM Show, to be held January 16-19, 2020 in Anaheim,…
NAMM Coverage · Dec 3, 2019
The NAMM Foundation Recognizes 103 College Students with The President’s Innovation Award
The NAMM Foundation has recognized 103 college music students with the organization’s President’s Innovation Award.
NAMM Coverage · Dec 3, 2019
The SWIM Fund Announces The 2020 NAMM Show Awardees
The Smart Women in Music fund (SWIM) is pleased to announce six recipients of the fund's 2020 NAMM Show awards program.
NAMM Coverage · Nov 26, 2019
Weigl and Avolites Collaborate on Dollywood’s Wildwood Grove Installation
Avolites and Weigl recently partnered on The Wildwood Tree, a unique installation located within Wildwood Grove at Dollywood.
NAMM Coverage · Nov 20, 2019
Major Update Enhances Studiologic’s Numa Compact 2X
A major OS update recently unveiled for Studiologic's Numa Compact 2X hosts a "Manager App" and new Sound Library.
NAMM Coverage · Nov 19, 2019
The NAMM TECnology Hall of Fame Announces Seven New Inductees
TECnology Hall of Fame founder George Petersen and the NAMM TEC Committee have announced seven defining audio products and innovations as the newest entrants to the prestigious TECnology…
NAMM Coverage · Nov 10, 2019
Trade Regrets: Mary Lou Hoogenboom
On Saturday, November 11 we received this news from NAMM's Dan Del Fiorentino: Mary Lou, known as Lulu, passed away yesterday at the age of 88.
NAMM Coverage · Nov 6, 2019
The 2020 NAMM Show Announces Professional Development Sessions
The 2020 NAMM Show has announced more than 300 professional development sessions for emerging and established professionals from all sectors of music products, pro audio and entertainment technology.
NAMM Coverage · Nov 6, 2019
Shen Named as President of Remo, Inc.
Remo, Inc. has announced that Brock Kaericher is stepping down as its president and Robert Shen will become president of Remo, Inc, in addition to his role as…
NAMM Coverage · Nov 4, 2019
Trade Regrets: Bob Birmingham
On Monday, November 4 we received the following from NAMM's Dan Del Fiorentino: Sadly, Bob Birmingham passed away unexpectedly yesterday. He was 74 years old.
NAMM Coverage · Nov 4, 2019
Armisen to Host the 35th Annual NAMM TEC Awards
The TEC Awards have announced actor, comedian, and musician Fred Armisen as host of the 35th Annual Technical Excellence and Creativity Awards (NAMM TEC Awards), being held Saturday, January 18, 2020 in…
NAMM Coverage · Oct 29, 2019
Make Music Winter Returns December 21
Make Music Winter, a free, outdoor music-making celebration on the winter solstice, returns this year on Saturday, December 21 with joyful and dynamic participatory musical parades, performances and…
NAMM Coverage · Oct 29, 2019
‘We Must Be Doing Something Right!’Dale Krevens of Tech 21 Discusses the Company’s First 30 Years
Vice president Dale Krevens has worked alongside lead designer and company president Andrew Barta since the very beginning. She recently sat down with MMR to discuss the genesis…
NAMM Coverage · Oct 29, 2019
18th Annual Music China Largest Yet
The 2019 Music China gathering was the biggest event of its kind yet. 2,414 MI vendors occupied 13 exhibition halls on the fairground in the Shanghai New International…
NAMM Coverage · Oct 29, 2019
A Show of Hands: Hand Percussion Sales in 2019
Hand percussion instruments: they’re relatively compact (usually), entry-level models are some of the most accessible instruments out there, the learning curve and gentle and forgiving, and whenever Santana…
NAMM Coverage · Oct 29, 2019
Hate Meetings? Try Facilitating
Hypothetical: Repair believes that Sales is making promises to customers that are impossible to keep – like the time it takes to repair an instrument. Sales believes that…
NAMM Coverage · Oct 29, 2019
Looking Forward Through the Rearview Mirror: Ken Burns and 'Abbey Road'
The buzz on the streets right now is about the Ken Burns documentary “Country Music.” Also, any interest or excitement around the release of the 50th anniversary of…
NAMM Coverage · Oct 25, 2019
PMC Launches 25th Anniversary Year at Annual January Meeting
The PMC welcomes all industry professionals to attend the annual percussion industry’s meeting as it launches its 25th anniversary celebration year and three new market development growth initiatives.
NAMM Coverage · Oct 14, 2019
NAMM Joins World-ETF
NAMM has joined the World-ETF, the World Entertainment Technology Federation.