Independent News Publication of artistpro Media Daily Global Reporting for the Music Products Industry Since 1879 Publisher of Musical Merchandise Review
Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
Product launches, show reporting, interviews and industry analysis.
2,386 stories
MMR recently chatted with representatives from five key suppliers of these types of instruments to get their take on the state of this market segment and expectations for…
Days before this year’s Summer NAMM Show, Fender caught the attention of players and retailers with the announcement that the brand’s long-running Mexican Standard Series was being discontinued.…
Brick and mortar MI retailers understand all too well the need to dig into their community relationships to fight off the impact of big-box stores who continue to…
Well, I have good news. We can finally put the subject to bed: “The American Guitar Industry is Making a Serious Comeback!” At least according to Yahoo Finance.
MMR recently spoke with Hans-Peter Wilfer about the recent anniversaries for both Warwick and Framus, the company’s distribution model in the U.S. and abroad, and developments of note…
It is my stand that we not only need fresh interest in guitar, but the music industry needs new leaders with good old-fashioned skills, energy, charisma, and artists…
Ryan N. Sargent of Make Music, Inc. and Tech Music Ed (TI:ME) hosted a NAMM U session last January on how to make the most out of your…
Retail is evolving at an unprecedented speed, and harnessing new opportunities to transform business in today’s tech era has never been more critical. That’s why NAMM retail members…
The Music Achievement Council (MAC) has announced November 15 will be the inaugural First Performance National Day of Celebration (FPNDoC) to celebrate, honor, and encourage the early achievements of music…
This year, 100 music industry leaders, notable artists and arts education activists visited Washington, D.C. between May 21 and 24 as part of the annual event advocating for…
“What would you say to your fellow classmates who are not in the music program? Why should they consider getting involved?” was the theme of School Band and…
After months of preparation, MMR has debuted its new, easier-to-navigate website, www.mmrmagazine.com. The new layout of the site offers all the same MI industry updates, news, and interviews in a format…
Reverb.com, has added Crystal Morris, CEO and co-founder of leading case manufacturer Gator Cases, to its board of directors.
Lightweight, super-stable and highly adaptive, the On-Stage SS7762B speaker stand features a leveling leg for swift, secure placement on uneven surfaces -- including stairs!
This Summer NAMM reflected the positive business conditions we find ourselves in,” observes NAMM president and CEO Joe Lamond. “To borrow a phrase from the Fishing Musicians, ‘the…
KORG has continued their successful Brew Music campaign at popular New Jersey music venue and brewery, Asbury Park Brewery.
On July 21, we received the following from NAMM's Dan Del Fiorentino: Arne Berg came into my life thanks to Yoshi Abe, the engineer behind the TEAC reel…
KVR Audio and NAMM have announce the grand prize for the KVR Developer Challenge 2018, the signature audio plug-in, application and soundware design event.
Apogee Electronics has announced the addition of Pro Audio veteran Phil Wagner as president.
After meeting together at Summer NAMM 2018 in Music City- Nashville, Kyser Musical Products, Inc. and G7th, The Capo Company - direct competitors in the capo market -…
Currently the excitement at Casio is all about their latest CT-X3000 and 5000 series of portable keyboards.
It feels like just yesterday when Alfred Music’s Ron Manus was onstage at RPMDA in 2017 accepting the Dorothy Award.
On my tenth anniversary of attending the NAMM Fly-In, I thought it was the perfect opportunity to reflect on the experience and the importance of this yearly NAMM…
At the recent Summer NAMM Show in Nashville, Gibson was once again on-hand, after having opted out of the Anaheim gathering a few months ago.
