LunaStone adds second TOD overdrive
Following the launch of its TrueOverDrive 1 at NAMM 2017, Danish guitar pedal brand LunaStone has added a new overdrive pedal – TrueOverDrive 2.
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Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.
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Following the launch of its TrueOverDrive 1 at NAMM 2017, Danish guitar pedal brand LunaStone has added a new overdrive pedal – TrueOverDrive 2.
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On Friday, March 31, Yamaha Corporation of America (YCA) announced that, effective June 30, Rick Young will retire from the company following a distinguished, 30-year career.
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Charles Foster Kane, the protagonist of the single best American film ever made, “Citizen Kane,” left us with one cryptic word that, if parsed correctly, would completely explain…
Four Observations on How to Adapt to Change
A guitar manufacturer finds success targeting a niche market.
‘The Original Boutique Electric Guitar Custom Shop’ is Back!
While even the most strident supporters of funding for music education would likely agree that the subject takes a back seat to far more immediately pressing national and…
NAMM Musikmesse Russia, the international fair for musical instruments, sheet music, music production and music business connections, and Prolight + Sound NAMM Russia, the international fair of technologies and services for entertainment, integrated systems…
NAMM Musikmesse Russia, the international fair for musical instruments, sheet music, music production and music business connections, and Prolight + Sound NAMM Russia, the international fair of technologies and…
Momentum Audio Sales has added Swedish Microphone Manufacturer Ehrlund to its line-up of MI/Pro Audio products for exclusive distribution in the U.S. market.
Aquila has released its first ever signature set of ukulele strings, endorsed by Hawaiian virtuoso, Aldrine Guerrero.
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Heid Music, with stores located throughout Wisconsin, is aiming to put more than $30,000 into area school music programs during Music in our Schools Month this March.
In honor of Hal Leonard’s recent appointment as the exclusive distributor of Gretsch Drums’ Renown, Catalina, and Energy series, Fred W. Gretsch visited the company’s Milwaukee headquarters.
DANSR, Inc. has promoted Stephanie Murphy to DANSR sales manager.
Guitar Village in Farnham has snapped up a couple of rare Larrivée guitars, created as part of the firm's recent 50th anniversary celebrations.