Independent News Publication of artistpro Media Daily Global Reporting for the Music Products Industry Since 1879 Publisher of Musical Merchandise Review

The institutional record of the music products industry

NAMM Show News, Products & Industry Coverage

Founded in 1879—22 years before NAMM was formed—MMR has documented the companies, products, retailers, leaders and ideas that shape the global music products industry. This is MMR's living digital NAMM archive.

1879MMR founded
2,379+digital NAMM stories
2013–Nowsearchable online coverage
147 Yearsmusic trade publishing

Explore NAMM by Year

Product launches, show reporting, interviews and industry analysis.

Latest NAMM Coverage

2,379 stories

KALA Brand Music Co’s USA Elite Ukulele Series

Kala Brand Music Co.’s first range of U.S. made ukuleles will make their debut appearance at the January NAMM show. The Elite line will initially consist of three…

Dana B. Goods Grace Harbor Acoustic Guitar Line

Booth #5927Dana B. Goods has produced a new line of Grace Harbor Acoustic Guitars and will premiere the line in their booth at Winter NAMM 2015. This is…

MTD Kingston Saratoga Deluxe

Booth #5972Kingston will be premiering its new Saratoga Deluxe Jazz bass at Winter NAMM 2015. The Saratoga Deluxe can operate in either an active or passive mode and…

Lanikai Makapu’u and Manana Ukulele

The “Makapu’u” and “Manana,” two chambered body acoustic/electric ukuleles are the first instruments of their kind to be introduced into regular production in Hawaii. The Makapu’u features a…

TRUSST To Show Trussing Products At 2015 NAMM

With more DJs, mobile entertainers and event companies adding the professional look of trussing to their shows, TRUSST from Chauvet is developing products that offer the ease of…

Trade Regrets: Carlo Greco

Carlo Greco was known throughout the world as one of the premier guitar luthiers. After a long association as chief designer for Guild Guitars, Carlo joined his dear friend,…

Impression Cymbals invade the U.S.

ZimMusicInc., a distribution company founded by industry veteran Derek Zimmerman, has announced an agreement to become the exclusive North American distributor of master Turkish cymbal manufacturers Impression Cymbals. Established in 2010, Impression Cymbals…

ADJ Group Invites Dealers to VIP Pre-NAMM Event

Taking place on January 21 from 1-5pm at ADJ’s global headquarters in California, the open day will showcase the range of new products to be launched at NAMM…

Disneyland Band to Open 2015 NAMM Show

The Disneyland Band will officially open the 2015 NAMM Show, with a beloved American icon serving as guest conductor for this rousing musical performance.Yamaha, the official supplier of…

Aristides Announces Artist Line Up for NAMM 2015

With a brand new booth location in Hall D #3589, Aristides Instruments is bringing a full arsenal of guitar players to demonstrate the line this year during NAMM.…

Trade Regrets: Hugh Goldsmith

In 1937, Hugh Goldsmith was hired by the Mason-Risch Piano Company of Canada when he was still a teenager. After enlisting in the Canadian Air Force to serve in…

Korg USA to Distribute Dean Markley

Korg USA announced that they will be the exclusive U.S. distributor of Dean Markley’s exceptional line of guitar strings, pickups, picks and polishing accessories. Dean Markey joins Korg’s…

Slash to Receive Les Paul Award at NAMM TEC Awards

Iconic guitarist Slash will receive the prestigious Les Paul Award during the 30th Annual NAMM Technical Excellence & Creativity Awards, to be held Saturday, January 24 in Anaheim,…

Trade Regrets: Frank Green

Frank Green opened Music for Everyone in Southern California in 1959. He began working in the music industry some 12 years earlier as student enroller in an accordion…

Trade Regrets: William Kent

William Kent, who along with his late brother, Ed, formed the Kent Drum Company, passed away in his Buffalo, New York area home at the age of 99…

Trade Regrets: Vern Schafer

Vern Schafer, founder of Colton Pianos and president of Schafer Piano Movers, passed away on December 8.As a teenager, Schafer joined the family business, Schafer Piano Movers, and…

Beatcan.com Retains VittekPR as AOR

Music library newcomer, Beatcan.com has retained VittekPR to oversee their public relations and social media efforts in 2015. Beatcan.com is a first stop, royalty free audio solution for every…

Social Climbing

Social media – Twitter, Facebook, Instagram, Pinterest, et cetera – has drastically reshaped the way that individuals, organizations, and companies interact with one another in a remarkably short…

Succeed at That Which You Do Well

In late October of this year, the U.S. government ceased qualitative easing (QE), a program which had involved the Federal Reserve purchasing government bonds to the tune of…

San Diego’s Greene Music CEO to Retire After 60 years

Mike Greene, the longtime owner of San Diego’s Greene Music, is effectively retiring in January, having sold the music store that bears his family name—to Music Exchange, a highly-successful,…