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In the Trenches

On-the-ground perspectives from music retail professionals.

385 Articles
Updated daily
In the Trenches August 10, 2022

Dealer Survey: Guitar/Instrument Cables

We invite you to participate in this month's Dealer Survey on the topic of Guitar/Instrument Cables -- results to be published in the September issue of MMR. Click here to share your thoughts!

MMR Staff
Aug 10, 2022
In the Trenches July 13, 2022

MMR Dealer Survey: Back to School 2022

We invite you to share your thoughts on the upcoming "Back to School" season with your fellow MMR readers by clicking here!  Results to appear in our August issue.

MMR Staff
Jul 13, 2022
In the Trenches June 15, 2022

MMR Dealer Survey: Keyboard Racks & Stands

MMR invites you to participate in our next MI retailer survey - results to be published in the July 2022 issue of the magazine - on the topic of Keyboard Stands…

MMR Staff
Jun 15, 2022
In the Trenches June 3, 2022

2022 Top 100 Dealers Announced

On June 2, at The 2022 NAMM Show, MI retailers were celebrated at the annual Top 100 Dealer Awards. "At the heart of each music retailer is a story of…

MMR Staff
Jun 3, 2022
In the Trenches May 26, 2022

 Buffet Crampon Launches New B2B Online Dealer Platform 

Buffet Crampon USA, North American distributor of Buffet Crampon Group student, intermediate and professional woodwind and brass instruments, is pleased to announce the launch of a new “B2B” online business…

MMR Staff
May 26, 2022
In the Trenches April 27, 2022

MMR Dealer Survey: Brass Mouthpieces

We invite you to participate in our next MI retailer survey (results to appear in the June 2022 issue of MMR) - this month on the topic of Brass Mouthpieces.…

MMR Staff
Apr 27, 2022
In the Trenches April 10, 2022

MMR Dealer Survey: Guitar & Bass Straps

We invite you to participate in the next MMR survey - this time on the topic of Guitar & Bass straps (results to appear in our May 2022 issue). If the subject…

MMR Staff
Apr 10, 2022
In the Trenches April 6, 2022

PRS Guitars Awards the Top Dealers of 2021

Every year, PRS Guitars recognizes the top retailers in America, and the world, for outstanding sales of PRS Guitars products. Awards are given to independent, chain, and online retailers who…

MMR Staff
Apr 6, 2022
In the Trenches March 31, 2022

D’Addario Spotlights Playback Program Dealer Russo Music

In 2016, D’Addario launched Playback, the world-leading string-recycling program, partnered with global recycling organization, Terracycle. Since the launch, the Playback program has recycled over 8 million instrument strings. Part of…

MMR Staff
Mar 31, 2022
In the Trenches March 23, 2022

MMR Dealer Survey: Stage Monitors/Wedges

We invite you to participate in our next MI Retailer Survey, appearing in the April 2022 issue of MMR on the topic of Stage Monitors/Wedges. If this subject of relevance…

MMR Staff
Mar 23, 2022
In the Trenches February 27, 2022

MMR Dealer Survey: Coated Guitar and Bass Strings

We invite you to participate in our next MI retailer survey – this month on the topic of Coated Guitar and Bass Strings. If this subject is of relevance to…

MMR Staff
Feb 27, 2022