Audio-Technica ( a leading innovator in professional and consumer audio technologies, today announced a strategic expansion of its U.S. operations with the acquisition of a new facility in Hollywood, California. Located in the heart of the Hollywood Media District, the property will establish a significant new West Coast presence for Audio-Technica and provide direct access to one of the world’s most influential entertainment and content creation communities.
The 8,966-square-foot, two-story facility is currently occupied with an existing tenant but will eventually support Audio-Technica’s expanding activities in the region, including sales and marketing offices, product development, customer engagement and product demonstration capabilities. The property also includes existing studio and production spaces that complement Audio-Technica’s professional audio expertise and close relationship with the entertainment industry.
The investment builds on Audio-Technica’s establishment of TECHNICA HOUSE New York, its SoHo marketing salon designed as a shared space for collaboration, inspiration and connection. With the addition of the Hollywood facility, Audio-Technica is extending this commitment to direct engagement by establishing a significant presence within another of the country’s most important creative communities.
The Hollywood expansion complements Audio-Technica’s established U.S. operations and represents a long-term investment in key focus categories, including professional audio, system solutions, broadcast, production and content creation. By bringing Audio-Technica personnel and resources closer to the professionals and companies creating content and designing audio systems, the facility will help strengthen industry relationships while supporting new opportunities for product development and market engagement.
For more information, visit atus.com.