UK musical instrument distributor Vader Sound has appointed Grant Henderson as a road-based sales representative covering northern England and Ireland, according to Music Instrument News. Henderson previously worked for UK musical instrument distributor JHS and operates his own recording facility, Loom Studios.

Founder Paul Smith said he had worked with Henderson before and cited his JHS experience and studio background as assets for the business. Henderson said he was excited to join during the UK rollout of the Veelah brand and praised the build quality and sound of the ranges, particularly in a recording environment.

Vader Sound, an independent UK-based distributor, represents an expanding portfolio of international brands including Veelah Guitars, LiteJam, Graph Tech and anime-themed Vader Guitars. In the new role, Henderson will work directly with music retailers across his territory, developing new business opportunities, supporting existing stockists and introducing dealers to the company’s growing product portfolio.

Henderson plans to contact retailers across his territory in the coming weeks and aims to meet both existing and prospective Vader Sound dealers. The company described the appointment as part of its commitment to building relationships with independent music retailers through a hands-on approach to sales and customer support.

For more information, visit musicinstrumentnews.co.uk.